In order to meet the changing ways that patients access information and community, a new version of the Rheumatoid & Arthritis Connection (theRAConnection) was launched February 1. The new version allows patients and their caregivers to access daily news, connect with others with a single click from their mobile device, and expands theRAConnnection’s reach to include individuals with other bone and joint health concerns, inflammatory rheumatoid conditions, arthritis, and overall bone and joint health issues.
Since its launch in 2015, theRAConnection has served thousands of individuals with rheumatoid arthritis. Over these years, it has become increasingly clear that the management of RA overlaps with many other inflammatory conditions — and some individuals are impacted by more than one disease. Moreover, the impact of these conditions and their treatment has consequences for overall bone and joint health and well-being.
To better serve patients’ needs, theRAConnection has added rich content to support the many ongoing needs of individuals battling rheumatoid arthritis, psoriatic arthritis, osteoporosis, osteoarthritis, ankylosing spondylitis and lupus.
theRAConnection is a fully-moderated online support community and rich information resource, providing patients and caregivers a trusted destination to learn about the management of their condition, and a community where patients both derive and provide support.
Patients seek support, validation, and information, and together with Women Magazine, theRAConnection offers a combined print and digital strategy to reach and support patients.
About Women Magazine
Women is a premier total health and wellness magazine covering issues important to women, including regular features on arthritis, cancer, bone health, GI health, and heart health, as well as columns and tips covering nutrition, exercise, and emotional well-being. Womenempowers readers to take charge of their health, and recognizes the unique role women play in fostering the overall health of their families and friends. In print and online at AWomansHealth.com, timely features, current news items, website exclusives, and archived issues are easily accessible and provide the most in-depth women’s health resources available today.
About theRAConnection “Private Label”
A private label version of theRAConnection is also available for clinics and advocacy groups to support their patients, and improve engagement, retention and loyalty. Leading providers and advocacy groups including Harvard –Dana Farber, The University of California, and the National Ovarian Cancer Coalition use the private label version to support their patients, keep them connected to their organization and to expand their organization’s reach.
About OMNI Health Media
OMNI Health Media (OMNI) is a leading specialty Website and Application developer and publisher of consumer health information. OMNI has developed CancerConnect, theGIConnection, theRAConnection, and theSpineCommunity. These social communities can be accessed directly or used by gastroenterologists, oncologists, and rheumatologists to provide support and build community on their websites for their patients in a safe, secure, moderated environment.
Originally established in 1996 as a cancer patient education resource, OMNI has consistently expanded its platform by integrating technologic advances with its health information content, applications and services. OMNI has been recognized for producing award-winning, multi-media content which reaches over 1.5 million health information seekers in English, Japanese, and Spanish every month.
OMNI Health Media also produces and manages Women magazine, and The Web Chats with the Experts interactive series featuring thought leaders from institutions such as George Washington University, Memorial Sloan-Kettering, Harvard, Roswell Park, UCSF, Roswell Park, and other prominent health centers.